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Apple is praised for its AI-free Christmas ad filmed on an iPhone
Apple has injected fans with a 'heartwarming' dose of authentic festive cheer with its new Christmas advert. And it's managed to do so without relying on artificial intelligence (AI). Entitled 'A Critter Carol', the two-minute clip features two hikers walking through a wonderful wintery woodland before one unknowingly drops his iPhone. Apple shot the film on an iPhone 17 Pro and had the animal models handcrafted - a far cry from Coca-Cola's advert released earlier this month made entirely with AI.
βhttps://www.dailymail.com/video/sciencetech/video-3559041/Video-Apple-praised-AI-free-Christmas-ad-filmed-iPhone.html
Apple
Christmas
advert
artificial intelligence
AI
Entitled 'A Critter Carol'
iPhone
iPhone 17 Pro
CocaΒΏCola
advert
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