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M&S switch to TikTok and YouTube in bid to lure Gen Z shoppers
Iconic British retailer Marks and Spencer have switched ad spending from linear TV advertising to TikTok and YouTube ads in a bid to lure gen z retailers to the store.
βhttps://www.dailymail.com/video/news/video-3264467/Video-M-S-switch-TikTok-YouTube-bid-lure-Gen-Z-shoppers.html
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